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Chelmsford pub rebrands itself with hockey league

posted Nov 4, 2011, 7:11 AM by Web Master
By Dan O'Brien, dobrien@lowellsun.com
Updated: 11/03/2011 01:23:56 PM EDT
Co-owners Mark Bastien and Johnny Descoteaux at the Center Ice Pub in Chelmsford. 
SUN / TORY GERMANN Sun staff photos can be ordered by visiting the Lowellsun.com "MyCapture" site.

CHELMSFORD -- There's something a little incongruent about a hockey rink abutting a Caribbean-themed pub. But for two years or so, The Big Kahuna managed just fine as the Greater Lowell Dek Hockey Center (similar to street hockey, but played on a paved rink) flourished next door at 5 Courthouse Lane.

That all changed several weeks ago when the hockey league's founders, John Descoteaux, Rick Dupuis and Mike Comtois, became investors in the pub with majority owner Mark Bastien.

The new management team threw away the beach sand and invested about $35,000 to change the pub's theme from summer to winter -- hockey-style. The Big Kahuna is now the Center Ice Pub.

"This is a lot of fun, and it makes enough to pay the bills," said Descoteaux.

"It worked out well, considering we're not very visible" added Bastien, noting the pub's location behind a gym (owned by Dupuis). "We can seat about 75 inside and there's plenty of room outside to watch the games."

The interior of the pub is decorated with sports-related paraphernalia, particularly hockey posters and jerseys. Upstairs, a former storage area has been transformed into a kitchen, complete with a $9,000 Fryolator (the Big Kahuna didn't serve food).

The pub also includes keno and flat-screen TVs. Bastien said the pub also offers a trivia night and live weekend entertainment.

The owners plan a grand opening Saturday, with entertainment provided by The Big Dave Theory.

Read more: http://www.lowellsun.com/business/ci_19254887#ixzz1ckFLx81A
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